CLIF BAR HIRED US TO CREATE THEIR OLYMPIC ANTHEM VIDEO CAMPAIGN, COMPLETE WITH A CUSTOM SCORE AND WINTER SPORTS FOOTAGE COLLECTED FROM ACROSS AMERICA. THE GOAL: TO CREATE A METHOD FOR AMERICANS TO GIVE VIRTUAL VIDEO HIGH FIVES TO AMERICAN ATHLETES COMPETING IN THE WINTER OLYMPICS.
As a routine, we like to check in with our clients to make sure the videos we create are doing what they need to do. Here is a snippet of correspondence from the digital content manager at CLIF Bar after we followed up>>>